The Efficiency Crisis

Stop relying only on
Meta & Google,
explore emerging ad-mediums.

Performance on conventional digital ad-mediums is hitting a plateau. Lower CTR, rising CAC, ad fatigue, and systemic fraud are draining budgets. It's time for a digital priming layer.

Discover RevoPlakt

Ad Fraud Lost

$140Bn in 2024

91%

Of users say they see too many ads on social platforms.

63%

Feel ad fatigue from repetitive, skippable digital ads.

Fact Check

For every $1,000 spent on digital ads, ~$250 is lost to fake traffic. Source: Anura Report

Introduction: Digital Billboards (DOOH)

Wait, isn't DOOH just
"Offline" advertising?

Digital advertising is broadly defined as "delivering ads on electronic devices connected via the internet."

Digital Billboards fit this definition perfectly. It is not a traditional billboard; it is a premium "digital touchpoint" equipped with LED displays, internet connectivity, cameras, IOT sensors, and demographic tracking.

The industry has already decided. Digital-first companies like Trade Desk, Google, and T-Mobile are strategically acquiring and partnering with DOOH players. It is the next frontier of Digital Advertising. DOOH is no longer a "support" channel—it's a critical performance layer.

But for most advertisers, the barrier has always been a lack of affordability and a value-driven approach. We have solved that.

🖱️

5 – 7X Increase

In Click-Through Rates (CTR) when digital ads are displayed post DOOH exposure.

📍

1.75 – 5X Increase

In store and site visits after running targeted DOOH campaigns.

🧠

57% Increase

In ad recall, indicating stronger attention and memory encoding.

Audience Prime Path

The Customer Journey
Starts Before the Click

Understanding the multi-touch dynamic between real-world priming and digital search conversions.

Exposure

Consumers encounter the brand in premium physical environments through high-impact billboards.

Recall

High-impact DOOH public visibility establishes trust and solidifies brand awareness.

Search

Audiences recall the real-world ad and search for the brand online during their daily routine.

Click

Primed consumers click on search results or low-cost digital ads with higher readiness.

Conversion

Trust built in the real world drives ultimate purchase decisions, resulting in lower CAC.

Direct Intent

Consumers do not begin their journey with search or skippable ads. They search for what they already recognize.

Physical Authority

Deep brand trust is formed in the premium physical environment before a user even opens a browser tab.

Priming Effect

Real-world DOOH exposure heavily primes human behavior, multiplying the conversion effectiveness of online ads.

Enter RevoPlakt

India's first platform making premium DOOH affordable, flexible, and completely data-driven. We have leveraged democratisation & technology to digitize the oldest form of advertising.

1-Hour Rule System (1HRS)

Stop buying fixed loops. Buy precisely the hours that matter for your brand, based on real value, with our proprietary scheduling system.

AI Intelligence

Live impression tracking and demographic segmentation (Working Professionals, Students, Home dwellers) for every hour of the day.

Marketplace Access

Democratized access to Mumbai's premium digital hoardings via marketplace. Value-driven options for every budget starting from Rs. 799/-

Omnichannel Synergy

Priming audiences in the real world to drive significantly lower conversion costs and higher CTRs on your other digital campaigns.

The Infrastructure Behind the Impact

AI Enabled IOT Devices

Equipped with Intel-powered AI cameras and IOT sensors that deliver 95% accurate real-time reach tracking.

Live verification

Data Intelligence

Deep-layer ML models processing SDK and telecom data to provide 90% accurate demographic segmentation.

Audience profiling

CMS Software

Advanced software designed for high security and seamless automation to manage, schedule, and render ads instantly.

Automated scheduling

To be seen where others cannot, is the real advantage.

From the financial core of BKC to the elite residences of Kemps Corner, our 7 premium locations capture Mumbai's most valuable demographics at the moments that define their daily lives.

SCLR Bandra ROB BKC Borivali King's Circle Versova Kemps Corner

Peak Reach Rank #1 18:00 – 19:00

Working Professionals Up to 94%

Daily Audience Count 15,000 / Day

Trusted by Industry Giants

Ready to experience the
new frontier of digital ads?

Join top brands who are leveraging data-driven DOOH to multiply their digital conversion rates and slash acquisition costs.

Continue to RevoPlakt

Stop relying only on Meta & Google, explore emerging ad-mediums.